Attending “The Queen’s Ball”: A Spiro•nod to a “Bridgerton” Experience
Netflix just released Shondaland’s “Bridgerton” spin-off, “Queen Charlotte: A Bridgerton Story,” and as fans are binge-watching the latest, we’re giving a Spiro•nod to an experience that meets people THERE.
(A Spiro•nod is our way of “tipping our hat” to a great event or experience.)
The Queen’s Ball: A Bridgerton Experience is an immersive live show that is touring to select cities around the world, including its current location, New York City. Shonda Rhimes & several of the show’s cast recently surprised participants at the show, but even without a star-studded appearance, fans get the royal treatment as they’re immersed in the Regency-era world of the hit series.
Netflix and Shondaland brings the “The Queens Ball: A Bridgerton Experience” to New York; a magnificent ball with specialty cocktails, music, dancing, and flourishing romance offering the fans the chance to live out their dreams of attending a lavish ball in the regency-style of the hit show.
Transporting guests to 1813 London, the experience starts by inviting participants to enter a lavish ballroom where they enjoy specialty cocktails, interact with royal guards, enjoy live orchestral music & compete for the Queen’s attention on the dance floor as she is on the lookout for the Diamond of the Evening.
Guests are treated to surprises & interactive moments that keep them on their toes throughout the experience, through learning new regency dance steps, character engagement, an over-the-top show & a popular photo booth that transforms people’s selfies into Renaissance-style portraits, offering participants access through a digital canvas & a QR code.
We love how this experience meets fans beyond living rooms, creating an ARL™ (All Real Life) experience that transports attendees into the world of “Bridgerton”—and all the royalty, romance and drama that comes with it.
What inspiration can you take from this creative experience?
To reach & engage your audiences in today’s shifting landscape, move beyond the confines of IRL, URL & hybrid, to embrace ARL experiences that use multiple channels, platforms, formats & technologies, chosen based on where your audiences spend their time, as well as how & where they choose to engage.
You can build your path to ARL here.